Your brain was built to protect you—not to make you happy. Gratitude and self-affirmation help balance what’s wrong with what’s already right.

We all have a money story. It’s not just about dollars—it’s about meaning, memory, and the beliefs that quietly guide every financial decision we make.

Your money choices make sense when you understand your beliefs, stories, and experiences—and how they quietly shape your financial decisions.

Money choices aren’t just math—they’re shaped by mental shortcuts, the stories we carry, and the meaning we want from life.